Calling all Yogis! Spread The Word About Yoga Day USA

Mark your calendars!

One of my favorite clients, Yoga Alliance, is once again hosting Yoga Day USA on January, 23, 2010.This is an amazing national event that invites not just yogis, but novices, couch potatoes, triathletes, young, old and everyone in between to join together to stretch mind, body and spirit through the practice of yoga.

Find out how to host a gathering or participate at: http://www.yogadayusa.org.

According to a recent Yoga Journal study, nearly 16 million Americans practice yoga. And with more and more medical research supporting its benefits, the numbers continue to climb. Not only do I love the practice of yoga, I love to create yoga advertising and work with yoga studios to develop smart, strategic marketing campaigns.

As the head of an advertising and marketing agency that specializes in the LOHAS consumer, green advertising, organic branding and green energy marketing, yoga marketing is a natural extension of the work we do with businesses and organizations that create positive change.

Ghandi said, “Be the change you want to see in the world.” These wise words are as true today for the actions of individuals, as they are for the decisions we make in business.

Lisa Proctor is the president and creative director of firefly180 marketing—a branding and advertising agency that specializes in LOHAS marketing, wellness marketing, green marketing and renewable energy marketing.

About Lisa Proctor

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