Eco Play

Lisa ProctdorWe can all take ourselves a bit too seriously. Wavy Gravy, the Woodstock clown activist famously said, “We’re all just bozos on the bus.” How true.

So in the midst of work. Life. Deadlines. And holiday celebrations, join me in taking time to play. Recharge. And dance through life. As the president and creative director of a green advertising and marketing agency near Minneapolis, I make it a priority whenever I am on either coast to dip my feet into the Atlantic or Pacific, no matter what my schedule or weather.

Creativity comes from within. So when it comes to shining light on yoga advertising, social change communications, the organic industry or wellness marketing—try to work in some play time by the sea.You’ll nurture new ways of seeing life and work.

Lisa Proctor is the president and creative director of firefly180 marketing—a Minneapolis-based branding and advertising agency that specializes in LOHAS marketing, wellness marketing, green marketing and renewable energy marketing.

About Lisa Proctor

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